Nathanael Yellis's Blog: technology consulting, digital strategy, marketing, simplicity, and more.

Winter in New England

Written by Nathanael Yellis | February, 11 2022

Longtime readers will remember similar issues of this email where we steer far, far away from politics, technology, and everything else modern. Usually these are timed for when I end up in Maine for some skiing. But even if you don’t ski and don’t make it up to Maine, consider putting the three links below into your reading tabs.

The first two make a nice pair: a Vermont town took its ski hill essentially out of private hands, kept it small, and resuscitated both the skill and the town. They don’t have, nor need, the expensive lifts and snowmaking and attractions that make resorts so capital-intensive and, thus, economically flimsy. They’re doing a lot with what they do have, and they don’t need tourists dollars and low-interest mortgages to make the whole thing work. They’re more flannel than Gore-Tex.

The second link is the opposite, the old way, and, perhaps, the grander vision. A somewhat rich, somewhat checkered past person named Les Otten is raising hundreds of millions of dollars to build and rebuild a giant defunct resort and ski hill. It’s a huge swing: he needs piles of investors, second home buyers, likely public subsidies, and huge resort infrastructure to attract tourists and their dollars. If he succeeds, it will truly be something to behold up there in the north country. But such places are littered with lost investments.

And that brings me to the third link. When everyone is zigging, faster lifts, multi-resort passes, ever more expensive gear, some in the ski world are zagging. What’s the fun of skiing? Being in the woods, sliding around on snow, and maybe having a beer after working up a sweat during the winter. Turns out you don’t need much more than a pair of skis and a hill to do that. Thus the allure of the backcountry.

In Vermont, a Town Saved a Mountain, and a Mountain Saved a Town

After the Ascutney ski resort in Vermont closed because of erratic snowfall and mismanagement, it threatened to take with it the nearby town of West Windsor. The community took the situation into its own hands.

Can the Balsams rise from the ashes? Inside Les Otten's risky venture

There’s only one question regarding former American Skiing Company founder Les Otten’s proposed development of the Balsams.

Backcountry Skiing Massachusetts at Mount Watatic

Mount Wachusett is one of the busiest ski areas in the country. Mount Watatic, a quintessential backcountry stash, hides in plain sight just 20 miles away.