Helping front office teams grow better

Here you’ll find an archive of Nathanael’s weekly email. In it, he features an essay and curated reading on technology + marketing + simplicity.

You can subscribe Nathanael's weekly email to get new posts every Friday:

Entrepreneurs' Question 2: Bootstrapping

In my last post I introduced the two questions my small business counseling generally covers:


1. Can you do this profitably? (Unit economics.)
2. How can you do this now? (Bootstrapping.)

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Two Questions for Entrepreneurs

This morning I helped counsel aspiring entrepreneurs through SCORE, a non-profit group that offers free advice to folks looking to startup businesses. During those conversations, I kept returning to two essential questions:

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My Creative Process

I wrote the following as part of an email conversation a few days ago and think it's worth mentioning here. When I was a horrible writer, I thought writing was something that either came naturally or not at all. Since, I've learned that writing is like other creative processes--something you work at.

Whether writing a blog post, work report, or speech, what follows is the rough process I use. The exact process depends on the nature of what I'm working on.

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The Solution to "Corpsman"

Last week, President Obama made an unforced error, mispronouncing a word three times in a public speech. Public speakers of all types risk this sort of thing by not practicing.

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Nathanael's Reading

More than a hundred and fifty  people read the weekly email “Nathanael’s Reading,” which he’s sent every Friday since 2016. Nathanael includes original thoughts and curated reading on technology + marketing + simplicity. Subscribe by entering your email here