Helping front office teams grow better

Here you’ll find an archive of Nathanael’s weekly email. In it, he features an essay and curated reading on technology + marketing + simplicity.

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Generation to Generation - Issue #319

I'm a sucker for fake trends and the sorts of cool, simple explanations of complex phenomena that have to be mostly false. Generational analysis usually fits the latter category: the idea that all Americans born between 1995 and whenever share traits is a composition fallacy. Some of the "Greatest Generation" were cowards and some of the Boomers were selfless heroes: I don't think you can accurately and completely generalize groups of people by birth year.

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The 7 Top Unused HubSpot Features

As companies cut budgets in 2023, you’ll need to get more done with existing software. Here are 7 ways to get more from your HubSpot account.

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Is privacy normal? - Issue #317

Peggy Noonan's column on Prince Harry, published last week, ended with a broader thought about privacy. It has all of the pearl-clutching and "back in my day" of a good Noonan column, but I think her point is worth quoting at length:

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7 Trends that Sales, Marketing, and Service Teams Face in 2023

As part of my consulting work, I try to help sales, marketing, and service leaders zoom out to think about where the world is going and how they should react to it. Usually this is a process of me identifying trends and us talking about how they impact the client's revenue operations.

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On Bonsai - Issue 313

One Spring a few years ago, I dug up some maple trees and a few...

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Tech is coming for your tech job - Issue #310

Here’s a quick summary of where we are with tech: we were promised self-driving cars, instead we got Twitter; now that your white-collar job is mostly interacting with tech, the robots will quickly be better at it than you.

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Don't just do something, sit there

Earlier this week, my friend Alex asked me if I was a reader. I said “not really,” and he laughed: behind my head in Zoom videos are twenty or so books in a stack. I read two books of them this week. They’re the ones linked below. I found them at a book swap in Salem. I figured that I needed to give the “Benedict Option” a fairer shake, and while I wouldn’t support its author and doubt its wisdom, I couldn’t say no to a free book. Then, I saw the best book title:

Don’t just do something, sit there.

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Nathanael's Reading

More than a hundred and fifty  people read the weekly email “Nathanael’s Reading,” which he’s sent every Friday since 2016. Nathanael includes original thoughts and curated reading on technology + marketing + simplicity. Subscribe by entering your email here