Helping front office teams grow better

Here you’ll find an archive of Nathanael’s weekly email. In it, he features an essay and curated reading on technology + marketing + simplicity.

You can subscribe Nathanael's weekly email to get new posts every Friday:

CRM for Freelance Work

Yesterday, I decided to start using dedicated CRM (customer relationship management) software for my ongoing freelance work and related job search. CRM started with firms wanting to better manage marketing and sales efforts with multiple reps. I think it's going to fit with what I'm doing, we'll see.

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Entrepreneurs' Question 2: Bootstrapping

In my last post I introduced the two questions my small business counseling generally covers:


1. Can you do this profitably? (Unit economics.)
2. How can you do this now? (Bootstrapping.)

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Two Questions for Entrepreneurs

This morning I helped counsel aspiring entrepreneurs through SCORE, a non-profit group that offers free advice to folks looking to startup businesses. During those conversations, I kept returning to two essential questions:

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My Creative Process

I wrote the following as part of an email conversation a few days ago and think it's worth mentioning here. When I was a horrible writer, I thought writing was something that either came naturally or not at all. Since, I've learned that writing is like other creative processes--something you work at.

Whether writing a blog post, work report, or speech, what follows is the rough process I use. The exact process depends on the nature of what I'm working on.

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The Solution to "Corpsman"

Last week, President Obama made an unforced error, mispronouncing a word three times in a public speech. Public speakers of all types risk this sort of thing by not practicing.

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Nathanael's Reading

More than a hundred and fifty  people read the weekly email “Nathanael’s Reading,” which he’s sent every Friday since 2016. Nathanael includes original thoughts and curated reading on technology + marketing + simplicity. Subscribe by entering your email here