Helping front office teams grow better

Here you’ll find an archive of Nathanael’s weekly email. In it, he features an essay and curated reading on technology + marketing + simplicity.

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The 7 Top Unused HubSpot Features

As companies cut budgets in 2023, you’ll need to get more done with existing software. Here are 7 ways to get more from your HubSpot account.

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Is privacy normal? - Issue #317

Peggy Noonan's column on Prince Harry, published last week, ended with a broader thought about privacy. It has all of the pearl-clutching and "back in my day" of a good Noonan column, but I think her point is worth quoting at length:

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7 Trends that Sales, Marketing, and Service Teams Face in 2023

As part of my consulting work, I try to help sales, marketing, and service leaders zoom out to think about where the world is going and how they should react to it. Usually this is a process of me identifying trends and us talking about how they impact the client's revenue operations.

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On Bonsai - Issue 313

One Spring a few years ago, I dug up some maple trees and a few...

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Tech is coming for your tech job - Issue #310

Here’s a quick summary of where we are with tech: we were promised self-driving cars, instead we got Twitter; now that your white-collar job is mostly interacting with tech, the robots will quickly be better at it than you.

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Don't just do something, sit there

Earlier this week, my friend Alex asked me if I was a reader. I said “not really,” and he laughed: behind my head in Zoom videos are twenty or so books in a stack. I read two books of them this week. They’re the ones linked below. I found them at a book swap in Salem. I figured that I needed to give the “Benedict Option” a fairer shake, and while I wouldn’t support its author and doubt its wisdom, I couldn’t say no to a free book. Then, I saw the best book title:

Don’t just do something, sit there.

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Nathanael's reading Issue #301

The tonic of wildness - #301

The place where my parenting has been the most publicly coached is a small stream on the side of Sugarloaf Mt, in western Maine. The stream is one of those joyful mountain brooks that’s mostly rocks and sand, but with a lot of tributaries, it never dries up in the Summer and surges with snowmelt in the late Spring. Our kids love it: in the winter they test all areas to see if the ice will hold and in the rest of the year they get as cold and wet and muddy as possible. From the time they can stand, throwing rocks into its deepest pools has been their mountain pastime. A couple of years ago, I led the older kids on a hike up the stream. No trail, just hopping rocks and scrambling up. They’re begging to do it again.

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Nathanael's Reading

More than a hundred and fifty  people read the weekly email “Nathanael’s Reading,” which he’s sent every Friday since 2016. Nathanael includes original thoughts and curated reading on technology + marketing + simplicity. Subscribe by entering your email here